Disciplines

  • Advertising/Creative
  • Brand strategy
  • Integrated marketing

About

A little while back, we spotted a major problem with our industry that was crying out to be solved. To find a way to truly creatively bring together brand building and performance, in one company, with a singular, compelling approach. The only way to do it was to build it from the ground up. So, in 2012 Atomic London was born, pulling together talent from every discipline to deliver a unified approach.



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New Work

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New Work

Greater Anglia

By Atomic

We’re continuing the ‘Alice in Wonderland’ inspired theme with a Christmas twist for Greater Anglia featuring our distinctive Red Hare in a festive adventure. The ad aims to increase brand awareness and encourage people in the East Anglia region to travel by train this Christmas.

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East Midlands Railway

By Atomic

East Midlands Railway has launched their new campaign ‘Big dreams begin on the train’ to remind customers to continue using East Midlands Railway as their preferred method of transport to travel to London.

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MandM

By Atomic

Our latest campaign for MandM, one of Europe’s leading online off-price fashion retailers, puts their incredible proposition in the limelight: helping customers buy the best quality brands without breaking the bank

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Remember a Charity

By Atomic

We have worked with Remember A Charity to launch “Be Remembered for More,” a campaign to encourage more people to consider leaving a gift in their will during Remember a Charity Week (11-17 September 2023) and beyond.

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Greater Anglia

By Atomic

The film explores what would happen if Alice followed the Greater Anglia Red Hare instead of the White Rabbit in the classic tale. It was directed by Mr Yankey through Armoury London and Nexus Studios, and created by Aoife O’Leary and Karolina Kezdi.

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MandM Direct

By Atomic

MandM Direct, the UK based online fashion and sports retailer, has launched its second brand campaign with a new platform ‘Click. Save. Style.’ showing how savings on big brands are just one click away at MandM Direct, allowing you to style it out in your own way.

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East Midlands Railway

By Atomic

East Midlands Railway (EMR) has launched its second brand campaign under the creative platform ‘Let’s Roll’ featuring the brand’s loveable character, Miles. It follows last year’s successful launch of Miles for EMR’s new franchise unveiling. This time though in the real world.

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Papa John's

By Atomic

To celebrate their limited-time-offering, Papa Johns are launching you to ‘Planet Chorizo’ – a glamazon world of fashion, flavour and of course, chorizo. The spot is created by Atomic London with production house Sticker Studios and supported by Highlight PR.

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Elgato

By Atomic

Elgato, the specialists in content creation tech, has launched its first brand campaign celebrating the amplification of technology. The spot celebrates individuality and personal story-telling and stars content creators including F1 star Lando Norris.

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Star Alliance

By Atomic

Star Alliance, has launched a new campaign to celebrate 25 years of connecting people across the globe. The campaign consists of a 6-minute documentary-style film, created by Atomic London and produced by Armoury London with director William Williamson.

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New Work

heycar

By Atomic

heycar, the online marketplace for new and used cars, has launched its new integrated brand campaign ‘Feel Good Your Way’. The 30 second spot taps into that new car feeling you get when you buy a quality car with heycar, increasingly ensuring customers can Feel Good Their Way.

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Funding Circle

By Atomic

Funding Circle, the UK’s largest SME loan platform is launching their new brand campaign ‘Get A Lending Hand’. The campaign is brought to life by a set of highly distinctive purple arms signifying the support a loan from Funding Circle can provide.

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Homebase

By Atomic

Homebase are launching their festive campaign ‘It’s Showtime’, featuring a feel-good launch ad that shows Homebase has everything you need to pull out all the stops this Christmas. The campaign is being launched with a TV spot featuring DIY royalty, Dick and Angel Strawbridge.

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Star Alliance

By Atomic

‘Connecting The World’ will run on press, digital and social channels. It celebrates the brands ability to bring the world back together again and captures multiple occasions of that raw emotion people feel when they finally get to see each other, one connection at a time.

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Papa John's

By Atomic

Papa John’s is putting good times back on the menu for people everywhere with its latest music-inspired global marketing campaign launching in the UK today. The new global campaign created by Atomic London is inspired by the universal power of music to uplift the soul and spirit.

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Apex Rides

By Atomic

Apex Rides takes aim at the competition with their first brand campaign, championing ‘emotional gains’ rather than physical gains. The campaign is looking to give Brits the first genuine smart bike alternative by promoting its progressive and more accessible work-outs.

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Papa John's

By Atomic

Papa x Cheddar showcases Papa John's new cheddar range through a limited release clothing collaboration. The 30 items including customised visors, parkas, polos and even a delivery helmet were sold via Depop on a first come, first served basis.

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New Work

Union Coffee

By Atomic

Union Coffee showcases the joy of drinking coffee at home with a series of domestic spots. The illustrated ads show people as they read a book, listen to music and ride a bike, with a hot cup of joe incorporated to hammer home the enduring role of coffee in our everyday routines.

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Homebase

By Atomic

Homebase's "The Street" campaign launched on Boxing Day across all mainstream media in January and February. It is part of their 'Feels Good To Be Home' tagline and shows how the kitchen is the heart of the home and has many different uses.

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Heycar

By Atomic

The multi-channel campaign from Heycar breaks with a new TV spot. It brings to life just how good buying a car with heycar can feel, and features a new owner performing an extraordinary lip-sync to Flo Rida’s iconic music track, ‘Good Feeling’.

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Muscular Dystrophy UK

By Atomic

Muscular Dystrophy UK has teamed up with creative agency Atomic London to create an innovative new campaign to raise £1m towards lost income. The charity, which leads the fight against 60 rare and very rare muscle-wasting conditions that affect more than 70,000 people in the UK.

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New Work

Posters For The People

By Atomic

Many of the UKs top brands have come together to help spread messages of encouragement and hope as the nation endures mores weeks of lockdown. Posters For The People saw over 70 brands come together as one to share, striking artwork across their social channels and outdoor media

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Homebase

By Atomic

Leading home and garden projects retailer Homebase has unveiled its new Easter campaign, built around the theme of ‘Grow a whole new Room’ as the retailer encourages customers out of their long hibernation and into the garden.

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Bathstore

By Atomic

In ‘Washaway’, a film directed by Grand Prix at Cannes winner Jaron Albertin, a woman studies her reflection in the mirror and finds her skin covered in tweets, emails and other digital material, which was individually hand-painted by award-winning body artist, Emma Cammack.

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Homebase

By Atomic

Our latest ad for Homebase to promote their latest kitchen sale.

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New Work

Homebase

By Atomic

Homebase launches its first Christmas TV campaign since 2015 with an ad that does away with the usual Christmas schmaltz. The retailer’s campaign, features a house-proud mum trying to preserve the order of her front room despite the best efforts of her young daughter...

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New Work

Remember A Charity

By Atomic

Remember A Charity's amusing and slightly nostalgic campaign is the creation of Atomic and Matt Berry. A hilarious throw back to the 1970s with a TV themed campaign to show the importance of charity gifts in Wills.

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Virgin Experience Days

By Atomic

Virgin Experience Days' debut TV advert from Atomic London.

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Peperami

By Atomic

Look who's back! And this time he’s brought his mates, to troll sports brand ads in an epic new film at the heart of major push for the UK’s largest meat snacking brand.

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Cancer Research UK

By Atomic

An inspirational TV led campaign supported by print, outdoor and digital for Cancer Research UK’s first legacy campaign since 2016. The campaign is designed to increase awareness in legacy giving, inspiring people to make a pledge to leave a gift in their Will to CRUK.

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New Work

The i Newspaper

By Atomic

An audacious campaign for i News – 'See Every Angle'. Featuring striking graphics and pithy thought-provoking copy. Designed to highlight the newspaper’s commitment to impartiality, the campaign utilises three different colours to represent different viewpoints.

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Greater Anglia

By Atomic

Greater Anglia is replacing its entire fleet – a £1.5 billion investment Atomic London has created a dynamic new brand identity for Greater Anglia that marks an exciting new phase for the train operator. The ITV weather idents are the first piece of work that Atomic has created.

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Star Alliance

By Atomic

Behind the scenes, Star Alliance is working on new technology that makes travelling through the airport seamless. We brought this to life through the eyes of a child – who doesn’t see tech, but instead sees magic and wonder.

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New Work

Peperami

By Atomic

Digital OOH campaign to showcase the new Beef and Pork characters.

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Star Alliance

By Atomic

We visited the Himalayas with viral sensation and world-renowned artist Tim Bengel.

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Royal Opera House

By Atomic

The re-launch campaign for the revamped Royal Opera House.

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Remember A Charity

By Atomic

Got a question about Life? Ask the Human Search Engine.

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Star Alliance

By Atomic

What happens when you customise an airport buggy and give the keys to an action movie stunt driver?

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Hunch

By Atomic

Hunch is an app built to help fight against knife crime. The app was created and built by Atomic.

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NSPCC

By Atomic

A hard-hitting advertising campaign for the NSPCC’s legacy platform.

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Peperami

By Atomic

Campaign to launch a promotional offer for Peperami with Merlin Entertainments.

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Remember A Charity

By Atomic

Bringing back the sound of the swinging 60s to raise awareness for Remember a Charity week in style.

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New Work

Star Alliance

By Atomic

Inspiring people to discover new cultural experiences in places they have been to many times before.

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The i newspaper

By Atomic

We put the 'i' centre stage in our campaign to drive awareness with a witty take on current events.

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Cancer Research UK

By Atomic

Celebrating the mums who are still being mums because of Cancer Research UK’s amazing supporters.

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XL Catlin

By Atomic

Redefining B2B insurance by showing how XL Catlin does thing differently to the rest.

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WaterAid

By Atomic

We wanted to break the mould of charity advertising and show the positive impact of WaterAid's work.

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Cancer Research UK

By Atomic

Gifts left in Wills save lives everyday, so we handed over the media for survivors to say thank you.

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New Work

i

By Atomic

In a saturated market The i offers concise and unbiased journalism in a digestible format.